HippoAD has passed the official certification of OM SDK (Open Measurement) of the Interactive Advertising Bureau ’s IAB Technology Laboratory, also cooperates with many internationally renowned third-party monitoring agencies. In 2021, HippoAD successfully joined MIPAN, becoming a member of Nigeria's largest media association.
Core Platforms
PROGRAMMATIC ADVERTISING
DSP & ADX & SSP
Supports multiple delivery forms such as pictures, videos, rich media, and programmatic access to multiple forms of media resources such as web, wap, and in-app.
DOOH SOLUTION
Offline super large screen and shop screen delivery management system, completes hardware equipment and deployment solutions.
ATD/TD programmatic
Media buy platform
Through ATD/TD, customers can manage multi-programming platforms such as HippoAD to complete one-stop media delivery services.
Programmatic Buying

Data-driven Optimization

Industry Standards
USSD
Support USSD function Increase user engagement
MRAID 2.0
Rich media extension Creative display & interactive standards
Anti-cheat system
30+ indicators 24h intelligent monitoring
SDK MEDIATION
Support multiple ad network SDK Dynamic flow optimization
VAST 3.0
Video ad network optimization Download & playback standards

Third-party tracking & certification
